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Nikki Dawson

B2B Commercial Transformation | Demand Generation & Pipeline Growth | Go-to-Market Strategy & Engine Design | Brand Repositioning & Value Proposition | Sales Enablement & Marketing

Engagement types
Fractional · Interim · Non-Executive Director

Function

  • CMO
  • CRO

Industries

  • SaaS
  • AI / ML
  • Manufacturing
  • Enterprise

Capabilities

  • Turnaround / Restructuring
  • Exit Prep / M&A
  • Fundraising
  • Digital Transformation

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Peers to talk to

Portfolio Executives who share ground with this practice. Add a Portfolio Workstyle stage to order these by who is a step ahead.

  • Maria Pardo

    Commercial growth, fractional commercial and marketing leadership, inside-sales transformation, international go-to-market strategy and practical AI adoption.

    • Shared function: CMO, CRO
    • Shared industry: SaaS, AI / ML
    • Shared capability: Exit Prep / M&A, Digital Transformation
  • Catherine Mak

    Global Marketing Leader | GTM Marketing strategies | Product marketing | AI Transformation | Growth Strategies for APAC and EU markets, across Financial services, Fintech, Saas, Ev

    • Shared function: CMO
    • Shared industry: SaaS, AI / ML
    • Shared capability: Exit Prep / M&A, Digital Transformation
  • Justin Taylor

    • Technology Growth Strategy and Commercial Advisory • Go-to-Market Strategy and Market Positioning • Sales Strategy, Enablement and Revenue Growth • Value Proposition Development

    • Shared function: CRO
    • Shared industry: AI / ML, Enterprise
    • Shared capability: Exit Prep / M&A, Digital Transformation
  • Paul Rees

    Marketing strategy and commercial alignment, Growth strategy for B2B SMEs, ICP definition, positioning and messaging, Go-to-market and account-based growth, Marketing-to-sales alig

    • Shared function: CMO, CRO
    • Shared industry: AI / ML, Manufacturing